Google has continued it’s PageRank attack on some of the biggest marketing blogs.  Copyblogger and Problogger were both hit recently and went down from PageRank 6 to 4.

Having a product or service to sell is now no longer about getting to a certain point, closing the sale and then the realtionship ends.  The old fashioned “closing of a sale” is being moved aside and skilled marketers and sales people are realizing where a sale used to end the relationship now begins.

This is a question that is often asked by website owners.  I don’t know about you but I’m fed up of hearing “content is king”.  Writing good content all the time is not easy, you really have to know your subject and you’ve got to be motivated to do it.
Writing excellent content and getting good quality […]

If you like to use the internet a lot, the chances are that you are learning a lot.  My guess is that you are in your own Personal Learning Environment a lot of the time.  You probably use different applications like read and write a blog or use Facebook.  You might have a hobby and go to […]

People learn better through interaction.  Have you ever tried learning something difficult from a book and sort of half feel you have “got it” and been really exhausted from reading, but then tried to teach what you have learned to someone else?  Its amazing, you find that the process of being interactive and teaching someone […]

Duplicate content for users of Wordpress blogs is a bit of an issue.  It isn’t particularly clear what the owners of Wordpress blogs should do to avoid the issue.  For example, content can be duplicated on the home page, the actual post page and in the categories and archives.  There are also problems with RSS […]

It looks like Google is finally breaking into the world of Facebook with Adsense.  VentureBeat is reporting that developers with applications on Facebook are being used so Google can put Adsense adverts on the application pages. 

When you are writing your marketing copy don’t fall into the trap of writing about what you feature.  You need to write about your benefits.  Writing about what you feature really isn’t of any interest to people.

Whenever people read an advert, look at a sign, read a companies website or look at a press release, the main question in their mind is always “What’s in it for me? 
The last thing people want to be told is whats great about the company who’s website you are reading.  People don’t care about that, they want […]

Sometimes the benefits of getting links from a certain page on a site are quite significant.  I have recently been trying to get a link from a particular site.  The homepage was at first the most obvious place to go for the link but the more I delved deeper into the site, the more I […]